12.05.2009

Sock Yarn Cinema and Spinner's Cinema

Alrighty, I know you're busy decorating and shopping and baking and furiously creating last minute gifts (hey, anytime in the month of December is last minute when you're hand-making it!) but I wanted to update you on our plans for next year.

To start with, we're going to be pulling back a bit on dyeing yarns and fibers to focus on our monthly clubs. The Sock Club comes out in January, and it features Sock Yarn Cinema, so there'a good chance that demand is going to go up a bit (well at least we hope so), plus I'm starting to miss out on some of the joys of mothering, so I'm going to really streamline things for a few years. We'll still be dyeing up yarns and fibers and creating gorgeous spinning batts, but updates and crazy sales will be a bit further apart than they have been in the past.

Next, we're going to change the system for Sock Yarn Cinema. Although we've enjoyed the freedom of billing things out monthly, and the way it makes cash flow easier to control, we're going to change back to a prepaid only system, selling several months at a time. There are many reasons for this change, a big one is that it will allow us to put in our order at the mill way in advance so we can be a bit more regular in our shipping. The other is it allows us to offer our members discounts for buying multiple months at once. The third and biggest for us is that we're planning on trying for another little fiber lover this year, and my pregnancies are a bit unpredictable. Some days I feel great, but sometimes I can't get out of bed for a week. To plan around this I will probably be dyeing up 2-3 months at a time just in case I'm not feeling well each month.

Now here are the really exciting parts of the plan for all of you:

1. Because they're prepaid, they make great Christmas gifts - start begging your families and significant others now and you could end up with a year of yarn!

2. You can choose any length of subscription and pick and choose what movies you want with your membership. So if you love 6 of the movies we have planned, choose a 6 month subscription and let us know which ones you want - it doesn't have to be consecutive months. The way they are priced, you'll end up with a discount too!

3. There will be a limited number of packages available for each month, but we'll let you know in the etsy listings if any month is getting close to being sold out. We'll take reservations as lons as they're available, so if you want to wait till March to join, no biggie, you can totally do that.

4. We're doing a crazy giveaway to promote our Spinner's Cinema club - a brand new Ashford Kiwi spinning wheel. It's great for beginners and can grow with you as you get more comfortable. Each month purchased = 1 entry into the drawing. So if you're just starting to spin and you want to upgrade from your drop spindle to a real wheel - here's your chance! Or if you want to give a 3 month subscription to your fiber buddy as a gift and have a chance to win yourself a wheel - there you go! We just want to spread around the spinning love!

(It's a big thing to ship - so this giveaway has to be limited to US participants - but if an international buyer wins the drawing, we'll do our best to find a distributor in your country, if we can't find one that is reasonably priced, we'll give you a $350 gift certificate to the shop instead - you can get a whole lotta fiber for that!)

My little family would just like to send out a big thanks to all of you for supporting us in our fiber endeavors! It has been amazing to watch our little independant business grow and we look forward as we continue to Knit it Up!

Happy Holidays to everyone!

Kate

1 comment:

Shawna said...

So, did I win? lol

Are you all moved and settled in Kate? Hope everything is well.